Mass Media and Society

adver advertising agencies American appeal attitudes audience behavior broadcasting campaign cent central printing circulation cities commercial Commission Company competition concentration consumer corporate Court cultural daily Daniel Henninger disc jockey dissonance economic editor effect example fact fairness doctrine federal Federal Communications Commission gate keeper impact important individual industry issues Journal Leon Festinger license listeners Look major Marshall McLuhan mass communication mass magazines mass media McLuhan medium ment million newspapers Nicholas Johnson Nixon operation opinion change owner ownership papers persuasive political present President problem propaganda psychological public interest publisher question radio stations received recent reported Reprinted response revenues selection social society standards story television stations tion toilet training Tribune Company underground underground press United viewers weekly Wilbur Schramm wire York